The Impact of Perceived Corporate Social Responsibility (CSR) on Employee Pro-environmental Behavior in the Banking Industry: The Mediating Role of Employee Engagement and Moderating Role of Employee Gender

Corporate social responsibility (CSR) has emerged as an imperative for every sector

globally. But, the importance of CSR in shaping the extra-role behavior of employees, such

as their pro-environmental behavior (PEB-E), has been under-explored in the literature.

Against this backdrop, the current study aims to investigate the impact of CSR on PEB-E

with the mediating effect of employee engagement (E.E) in the context of an emerging

country. The study employs social exchange and social identity theory as theory to explain

the proposed relationships. Moreover, the moderating role of Gender is also investigated in

the relationship between CSR and PEB with the help of social role theory. The data of the

current study were obtained from the Banking sector through a self-administered (paper-and-

pencil method) questionnaire. A random sample of employees (n = 170) from different banks

was selected and analyzed through structural equation modeling. The results of the current

survey revealed that CSR directly and indirectly, via E.E., predicts PEB-E positively.

Moreover, Gender moderates the relationship between CSR and PEB. The findings of the

current study will be helpful for policymakers to understand that well-planned CSR

activities, not only create positive repute for a bank but also provide the underlying

justification to its employees to be engaged in different environment-specific behaviors.

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